Posts by admin
Ready, Fire, Aim!
And Other Stupid Shit Your Agency Is Talking You Into… As the CEO of an AdTech/ Marketing company, built in a hybrid model specifically designed for the challenges of 2024, my biggest market challenge is collective stupidity- or- group think. I’m not saying others are stupid, I’m saying that pretending like the whole ad serving…
Read MoreLessons Learned
This is why I built a tech stack for capital market CEOs Navigating capital markets is incredibly difficult. We took our company public in 2022 and have seen the best and worse it has to offer. That’s for another discussion. One of the biggest challenges is selecting the people you are going to war with.…
Read MoreJason A. Wood Special Guest on DFY Podcast: Marketer of the Day
Specificity’s Proficiency in Data-Driven Marketing Episode Released March 8, 2024 Have you ever wondered why your online marketing is not meeting your expectations, even after putting in a lot of effort? Imagine being able to target your ideal audience accurately, removing any guesswork and increasing your return on investment. In a world filled with data,…
Read MoreSpecificity Partners with livePRO to help Revolutionize Home Services Industry
FOR IMMEDIATE RELEASE Specificity Partners with livePRO to help Revolutionize Home Services Industry TAMPA, FL / May 24, 2024 – In a move set to redefine the home services landscape, Specificity (OTCQB:SPTY) has joined forces with livePRO to help spearhead the launch of the innovative platform set to modernize the home services industry. This collaboration…
Read MoreNasdaq -“Specificity Announces $5M Capital Raise in Partnership with Qubit Capital”
TAMPA, FL / ACCESSWIRE / March 11, 2024 / Specificity (OTCQB:SPTY) a trailblazing digital marketing agency specializing in audience identification, announces the launch of a $5 million seed round in collaboration with Qubit Capital, a leading venture capital firm. Specificity aims to aggressively take to market its industry disrupting tech stack of tools that solve three of the industry’s largest challenges representing…
Read MoreSpecificity Unveils Put-Thru: A Game-Changing Solution for SMB’s to Combat Ad Fraud and Boost ROI
Specificity Unveils Put-Thru: A Game-Changing Solution for SMB’s to Combat Ad Fraud and Boost ROI March 20, 2024 – Specificity (OTCQB:SPTY), a leader in innovative marketing solutions, is proud to announce the launch of Put-Thru, a groundbreaking venture aimed at revolutionizing digital advertising for small and medium-sized businesses (SMBs). This new offering, developed in…
Read MoreExposing Meta’s Fake Lead Traffic: A Wake-Up Call for Marketers
As marketers, we’re always navigating the ever-changing landscape of digital advertising platforms, seeking innovative ways to reach our target audience and drive meaningful results for our clients. However, recent events have shed light on a disturbing trend that threatens the integrity of our efforts and the trust of our clients. We’ve uncovered Meta’s unsettling practice…
Read MoreJason A. Wood Special Guest on The Scaling Edge Podcast
Market for HIGH CONVERSIONS, not just IMPRESSIONS The Scaling Edge welcomes guest Jason A Wood, the CEO of Specificity, to share his expert knowledge on the ever-evolving landscape of digital marketing. Watch now!
Read MoreThe Kansas City Star -“Specificity Strengthens Client Services with the Appointment of Account Management Expert Shelby DeCarlo”
TAMPA, FL / ACCESSWIRE / February 8, 2024 / Specificity Inc. (OTCQB:SPTY) Specificity, a leading digital marketing agency, is proud to announce the addition of Shelby DeCarlo as Client Success Manager. In this capacity, Shelby will oversee the existing Specificity client base and provide strategic support in the development and expansion of Specificity’s Client Success…
Read MoreJason A. Wood Special Guest on Shrimp Tank Podcast
Upgrade Your Digital Marketing with Specificity Streamed live on January 31, 2024 Meet Jason A. Wood, a dynamic force in digital marketing renowned for his disruptive approach to technology and strategy. As the CEO of Specificity, a cutting-edge digital marketing firm, Jason leads a team dedicated to rewriting the rulebook when it comes to strategy.…
Read More