Posts by admin
Apple has finally followed suit and is taking advertising into their own hands– now what does this actually mean?
Apple has recently unveiled their newest products in a live event, but the new iPhone, Apple Watch, and AirPod features are not what made our ears perk up… it was the fact that they are now going to be selling online advertising. This is something they have never embraced before. We saw this coming when…
Read MoreYahoo!Finance – “Specificity Strengthens Balance Sheet”
Well-Positioned for Accelerated Growth TAMPA, FL / ACCESSWIRE / October 20, 2022 / Specificity Inc. (OTCQB:SPTY) (the “Company”), a full-service digital marketing firm that delivers cutting-edge marketing solutions, is pleased to announce it has successfully raised $750,000. The investor group was a mix of existing and new shareholders, including friends, family and retail investors, and was…
Read MoreOur thoughts and prayers are with those whom have been affected by Hurricane Ian!
First we want to start out by saying our hearts go out to everyone who was affected by Hurricane Ian. It is absolutely heartbreaking for us at Specificity to see the devastation the people of Fort Myers and neighboring areas have to endure. With a majority of our team residing in the Tampa Bay area,…
Read MoreYou shouldn’t be asking who your target audience is… you should know.
Trying to find your audience using Big Social feels a bit like going up a down escalator. Big Social can no longer target like they used to. This means you’re creating more work with less to show for it. Using Big Social, you are now forced to increase your spend to a wider audience to…
Read MoreWe call Bullsh!t
Target number one acquired: Facebook, who’s surprised? If you are still relying on Facebook’s targeting to reach your most ideal audience…. You’re f*cked! We recently spoke with a prospective client that was given a HALF A MILLION in free marketing credit from Facebook, and they garnered $10k in sales from that campaign. Can you imagine…
Read MoreThe Disruptive Download
Specificity will now be putting out a weekly “newsletter”, if you will – The Disruptive Download! If you know anything about us, you know we don’t do well with following the rules, or the marketing norms. We are here to disrupt the market, and we hope you join us in the fun! You can look…
Read MoreOTC Markets – “Original Shark On Shark Tank Kevin Harrington Joins The Advisory Board At Specificity Inc.”
The team at Specificity, led by the forward-thinking Jason Wood, has again gotten a boost in the pursuit of delivering the best experience to clients as the innovative digital marketing company recently added the “original Shark on Shark Tank, “Kevin Harrington to its advisory board. Specificity has grown to become a leading provider of online marketing…
Read MoreOriginal Shark on Shark Tank Kevin Harrington Announces his Partnership with Specificity.
After Kevin Harrington joined the Specificity Advisory board, he stopped in the office to talk about what makes Specificity different and to talk with the team! Watch the video below to see what he has to say about us!
Read MoreTop 5 Benefits of Targeted Digital Marketing
Marketing is one of the most important expenses in business, and brands of all sizes know it. Last year, digital marketing spending in the US surpassed $200 billion, and that’s only likely to increase in the coming years. Well, spending more money might help your campaign. Although, it simply isn’t feasible for most small businesses still…
Read MoreEverything You Need to Know About Programmatic Marketing
Have you been on the lookout for the best marketing tips? Are you looking for a breakthrough strategy that will take your business to the next level? Or have you heard the term “programmatic marketing” get thrown around, and are curious to know exactly what it means? Either way, you’ve come to the right place to learn…
Read More