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Specificity Signs LOI with Blackpearl Group to Build the World’s Only Fully Integrated Ad Tech Stack, Launching a Direct Attack on Big Tech Fraud
TAMPA, FLORIDA / ACCESS Newswire / October 29, 2025 / Specificity (OTCID:SPTY), the leader in precision digital marketing, today announced it has signed a Letter of Intent (LOI) with New Zealand-based Blackpearl Group (BPG) to build and host a proprietary Private Data Platform- creating what companies describe as the world’s only fully integrated ad tech stack. This move cements…
Read MoreStock Titan: “Specificity Appoints Global Executive Leader Robert Fedder as Chief Executive Officer to Drive Next Phase of Scalable Growth”
Founder Jason Wood to remain deeply involved as Specificity strengthens executive leadership and accelerates its market expansion. TAMPA, FLORIDA / ACCESS Newswire / October 20, 2025 / Specificity (OTCID:SPTY), a leading digital marketing and ad tech company redefining audience targeting through proprietary technology, today announced the appointment of Robert Fedder as Chief Executive Officer. Fedder brings more than 30 years…
Read MoreSpecificity (OTCID: SPTY) Gains Momentum — CEO Jason Wood Featured on The Street Reports Podcast as New Director Joins to Drive AI and Web3 Growth
Tampa, FL — September 4th, 2025 — Specificity (OTCID: SPTY), the digital marketing agency redefining precision advertising through its hybrid ad-tech and agency model, today announced two significant milestones in its ongoing expansion. CEO Jason Wood was recently featured on The Street Reports Podcast, where he outlined the company’s forward-looking vision for the future of…
Read MoreJason Wood Joins The Street Reports Podcast – Listen Now!
Specificity’s (OTCID: SPTY) CEO Jason Wood Discusses The Future of Digital Marketing, Web 3.0, Crypto, AI, Branding, Elimination of Media Fraud Etc. on The Street Reports Podcast Listen Now! On this episode of The Street Reports Podcast, host Nick Osello welcomes Jason Wood, CEO of Specificity (OTCID: SPTY), for his first appearance on the show. Specificity is…
Read MoreJason Wood Joins Founders in the Field Podcast
Jason Wood, CEO of Specificity and one of the most unfiltered voices in ad tech joins host Stefan Bradley Paull to discuss why most marketing agencies are chasing fake metrics, how Big Tech manipulates data for profit and why most AI tools are dumb because they’re trained on garbage traffic. Jason pulls no punches and…
Read MoreYahoo!Finance: “Specificity Expands to Europe”
Bringing Precision Targeting and Human-Only Ad Tech to a Market Ripe for Disruption TAMPA, FLORIDA / ACCESS Newswire / July 30, 2025 / Specificity, Inc. (OTCID:SPTY), the digital marketing powerhouse known as the nation’s first, truly hybrid model for adtech and digital marketing, has very quietly launched Specificity Europe-bringing its proprietary, hyper-targeted ad tech to a market often…
Read MoreThe “Digital” Agency Myth Exposed
Depending on what analysis you read, anywhere from 1/3rd to over ½ of paid ads are being served to bot traffic and fake MAIDs. But what IS universally understood, is that fraud is rampant. Drinking one’s own Kool-Aid almost always leads to failure. Never has that been more true than in 2025 in the world…
Read MoreNasdaq: “Specificity, Inc.(OTC: SPTY) Takes Another LeapForward With AI Driven, Intent Based Data, in Its New Partnership With Blackpearl Group (BPG)”
TAMPA, FL – [March 4, 2025] – Specificity, Inc. (OTC: SPTY), a leader in innovative digital marketing solutions, is proud to announce a strategic partnership with Blackpearl Group (BPG), the technology company behind Pearl Diver, an AI-powered intent data solution that delivers high quality, real-time intent audience insights. This collaboration further strengthens Specificity’s unwavering commitment…
Read MoreYahoo!Finance “Already Bold, Specificity Gets Bolder With New Hire, Chris Gruening as Vice President of Client Services”
Tampa, FL, [February 6, 2025] – Specificity (OTCQB: SPTY), a leading digital marketing firm specializing in precision targeting, is pleased to announce the appointment of Chris Gruening as its new Vice President of Client Services. Gruening brings a wealth of experience in building strong client relationships and spearheading strategies that drive success. His leadership will…
Read MoreAudience Building as an Art Form
As a marketing agency, we all acknowledge the lift we get with better creative. Graphic artists, content creators and video producers/editors can have a significant impact on the performance of any campaign. Every agency puts a distinct focus on it, and it makes sense. We have people on our team dedicated to that effort specifically…
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